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模块四 Module IV Modern life《Reading(1)：Advertisements》优质课教案下载
To gain their own attitudes towards advertisements
Importance and Difficulty:
To have a better understanding of the advertisements, such as the two types of ads.
Procedure:
Step1 Read before class
Read a passage about people’s different opinions on advertisements
Step2 Lead-in
Watch a short video
Q: a. What is the purpose of making it?
b. Where can we often find ads?
Two more posters
Q: a. What can we learn from them?
b. Which one makes you want to buy a product?
c. Which one makes you think about social problems?
e. Do you know the types of ads?
f. Do you believe that ads tell the complete truth?
Step3 Fast-reading
Go through the whole article quickly and answer the three questions.
What do ads try to persuade people to do?
What does PSA stand for?
What do PSAs aim to do?
Step4 Reading strategy
What is expository writing?
What kind of format does it usually follow?
How to divide the article?