1、本网站免费注册后即可以下载，点击开通VIP会员可无限免费下载！
2、资料一般为word或PPT文档。建议使用IE9以上浏览器或360、谷歌、火狐浏览器浏览本站。
3、有任何下载问题，请联系微信客服。
扫描下方二维码，添加微信客服
模块四 Module IV Modern life《Welcome to the unit》集体备课PPT课件优质课下载
What’s the video about?
It’s about a kind of automobile called Buick. Actually the video clip is an ad (______________).
Do you know what an advertisement is?
An ad sells something like products, services or ideas. To do this, it provides information using persuasive language
or exciting images.
advertisement
What impression do the advertisements have on you?
interesting/ entertaining
exciting
impressive
persuasive
What the above ads have in common is that
they mainly employ exciting images.
But what else do you think is also important
in advertising?
Actually persuasive language is of equal importance in advertising.
The following are some well-known slogans (广告词). Guess what they sell.
3. Poetry in motion, dancing close to me.
Arts in advertising (slogans口号, 广告词)
滴滴香浓, 意犹未尽。
1. Good to the last drop.
动态的诗, 向我舞近。
服从你的渴望。
car → TOYOTA (丰田汽车)
2. Obey your thirst.