1、本网站免费注册后即可以下载，点击开通VIP会员可无限免费下载！
2、资料一般为word或PPT文档。建议使用IE9以上浏览器或360、谷歌、火狐浏览器浏览本站。
3、有任何下载问题，请联系微信客服。
扫描下方二维码，添加微信客服
《Project(1)： Developing an ad campaign》集体备课PPT课件优质课下载
An ad campaign is an organized programme of
advertisements using various kinds of ads to reach
a particular audience.
We can use different kinds of media, including
newspapers,magazines,televisions,billboards, mailing, etc.
1 Who is the audience for your ad campaign?
2 What do you want your ad campaign to say?
3 How do you reach your audience?
To build an ad c_________
Step One
have a clear g____ and t_____ audience in mind;
do a little r_______ and you can c_____ right m______ for the right people.
Step Two
gather i_________ from your research;
It is important to always try to a_____ to the way
The audience will r_____.
Step Three
use different m____ to get your message a_____
decide what a________ you want to use to r_____ your audience.
ampaign
oal
arget
esearch
reate
essage