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《Project(1): Developing an ad campaign》PPT课件优质课下载
two
commercial
public service
Q3: Where can we see advertisements?
TV, newspapers, magzines, radio, posters...
Advertisements
______1______
An ad uses words and phrases to persuade people to buy a product or service.
______5______
?Figure out your _____2_____ audience.
?You need to do a little research and analysis ___3___ of time.
?You need to explore the ____4_____ of the audience.
______8_____
?It is important to always ____6_____ the audience.
?What does my audience already know about this problem?
?Is there some history behind the problem that they would show _____7_____ in?
_____9____ to reaching your audience
There are lots of different ways to get your message across. when you are putting together an ad campaign.This decision should depend mainly on your audience and which kinds of ads ____10_____ that group best.
Definition
target
ahead
thoughts
Audience
attract
interest